In every aspect of doing business, we want to be critical of the systems that caused today’s socio-environmental crisis. We want to see where things can be done better while being compatible with existing infrastructures. Therefore, we strive for work to be a deeply rewarding experience, not a drudgy chore. We ask people only to work when they feel a need and passion for it. We reward people by giving them what they need for a good life, not by making them excessively wealthy. Moreover, we foster a team of diverse individuals, who all belong and are valued. We aim to tackle and explicitly acknowledge predjudices throughout our work. Finally, we want work to be a safe space where people can express their needs and feel heard at all times. Together, this makes for a diverse, equitable and inclusive team, ready to tackle the complex challenges at hand.